aerial silks Real Estate Agent Video Profiles - Which one is right for you?

This video is a grouping of short clips from various real estate agent profile videos. Each video is different in its setting and accomplishes the same goal to them anyway, but does the viewer of video profiles receiving the same message?

Not every agent would want the same kind of profile video. Review and see the commonalities and differences to see which one may be right for you.

Online video has quickly become an indispensable marketing tool for businesses of all kinds. However, many real estate agents (and brokers) are leaving money on the table by not using video in their marketing. This presents an amazing opportunity for you to differentiate yourself.

Here are a few essential video marketing ideas for real estate agents:

1) Interview Videos
Referrals are essential to building a strong client base. One way to grow not only your real estate network but also generate new leads is through filming short testimonial interviews.

Chances are you’ve worked with a lot of respected buyers or sellers in the past, or even colleagues in the real estate industry (i.e. mortgage lenders, home inspectors, attorneys, etc) who can provide a first person view into how great it is to work with you.

2) Informational Videos
Real estate marketing is all about providing value to buyers and sellers. And one way to provide more value and impress your clients is by creating short, educational videos on common real estate topics and questions.

These short, video snippets let viewers learn at their own pace and extend your reach to a much broader audience through social media.

You’ll build a reputation as an exceptionally helpful, knowledgeable real estate resource, and the extra effort will yield dividends.

3) Local Business Review Videos
When you purchase a home, you’re not just buying the property, you’re buying the neighborhood.

Before making a purchase, home buyers want to know what the community is like. What are the best lunch spots? Where are the best places to get a cup of coffee? What makes this community special? Give potential home buyers a feel for their future neighborhood with a series of short videos of reviews of local businesses and other community features.

The goal here isn’t to directly promote your real estate brand, but to provide a valuable resource to your clients. Plus, local business owners will love the free publicity.

4) Listing Videos
Listing videos are the bread and butter of real estate video marketing. Showing off the listings you represent in an attractive and engaging video is an effective way to attract new leads. You have everything you need to create your custom listing video in the palm of your hand. Most smartphone cameras can shoot very high quality photo and video. Combine that with free editing apps and easy-upload capabilities, and you’ve got a high-quality video marketing machine at your fingertips.

When creating your listing video, think of what makes this property unique or particularly appealing. And don’t be afraid to mix it up. Add a combination of video clips, still photos, and voice narration to keep your audience engaged.

With a visual tour marketing software like Paradym, you can automatically create visual tour listing videos and share them to social media just by listing them to your MLS.

5) Agent\Office Promo Videos
Think about what makes you stand out as a real estate agent. As a broker, think about what makes your office, your staff, and your culture stand out. Pinpoint your real estate speciality in a short agent/office promo video. If you’ve won an award, tout it. If you’re great at finding flipping opportunities for investors, talk about it. If you have a unique company culture, highlight it.

Don’t just tell home buyers what sets you apart from the competition, show them with an engaging promotional video like we described in this Youtube video: https://youtu.be/unEBrny1dJE

6) Testimonial Videos
Happy, satisfied clients are the best advertisers for your real estate brand. Testimonial videos let home buyers hear it “straight from the horse’s mouth” when it comes to your work ethic and your ability to close efficiently and timely.

Obviously, you can’t force a client to give you a testimonial. But if you had a great working relationship and the client was happy with the end result, a quick, authentic testimonial video can go a long way.

Eagle Eye Drone Service can shoot and produce your video - call or email to schedule an appointment. Video snippets from: ~ Alldayfilms, Govicarious, 3Sixty Strategies,
Video Marketing video research by: BY JOSH CANTRELL

aerial silks Real Estate Agent Video Profiles - Which one is right for you?
63 Likes	63 Dislikes
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Film & Animation	Upload TimePublished on 9 Dec 2016

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